
Framework
Global Presets UI Style Guide
01. Color palette
In this part of the style guide, you can modify each color inside the Text Module’s background settings. Use that same color code inside the Text Module below it to have a written version of the color code too. Use these color codes inside your Divi Theme Builder default color palette afterward.
#FFFFFF
#F9F9F9
#f2f2f2
#e0e0e0
#444444
#000000
#F9F9F9
#e0e0e0
#444444
#000000
02. Text styles
In the second part of this style guide wireframe, you can style your different text types. You’re also provided with a primary, secondary and tertiary option, each of which you can afterwards turn into individual presets.
Primary
Secondary
Tertiary
Heading 1
Heading 1
Heading 1
Heading 1
Heading 2
Heading 2
Heading 2
Heading 2
Heading 3
Heading 3
Heading 3
Heading 3
Heading 4
Heading 4
Heading 4
Heading 4
Body
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
List
- Lorum Ipsum
- Lorum Ipsum
- Lorum Ipsum
- Lorum Ipsum
- Lorum Ipsum
- Lorum Ipsum
- Lorum Ipsum
- Lorum Ipsum
- Lorum Ipsum
All in one
Heading 1
Heading 2
Heading 3
Heading 4
Lorum ipsum dolor sit amet.
- Lorum Ipsum
Heading 1
Heading 2
Heading 3
Heading 4
Lorum ipsum dolor sit amet.
- Lorum Ipsum
Heading 1
Heading 2
Heading 3
Heading 4
Lorum ipsum dolor sit amet.
- Lorum Ipsum
Dual Heading 1
Dual Heading
Dual Heading 3
03. Modules
The last part of this style guide handles some of the most-used modules inside Divi. Here, we’re also providing you with a primary, secondary and tertiary version of each module which you can style and add as a global preset. Feel free to create more alternative designs for each module.
Primary
Secondary
Tertiary
Button
Blurb
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Email optin
Contact form
Image
Call to action
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Divider
Person
Name Goes Here
Position
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Name Goes Here
Position
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Name Goes Here
Position
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Social Media Follow
Toggle
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Testimonial
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Video
Accordion
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Title Goes Here
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Blog
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Inspired by Diggy Diggy Hole — Wind Rose Most brand teams have a deck. Most have a mission statement. Most have a Slack channel where people react with thumbs-up and move on. What they don’t have is a crew. Team alignment in branding isn’t a workshop output. It’s the…
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Shiny Object Syndrome: Focus Is a Weapon, Not a Feature Inspired by “Bad Things” – I Prevail 🎧 Listen on Spotify: https://open.spotify.com/track/5wZ9FLZV3FCY3lRC2vF2al TL;DR: Shiny Object Syndrome tricks you into chasing dopamine-fueled distractions instead of…
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Building a brand is a big deal. Whether you’re starting fresh or trying to refresh an old look, your brand identity is one of the most important things to get right. Why? Because your brand isn’t just a logo or a tagline—it’s how people see you, feel about you, and…
Unleashing Powerful Brand Strategies: Standing Out in a Sea of Websites
In the vast digital landscape, establishing a distinctive online presence is crucial for businesses to thrive. Crafting websites and brand strategies that resonate with your target audience can set you apart in a competitive market. From creating captivating logos to…
Brand Strategy the #1 Investment: Is It Better to Spend a Little More Than Planned, or a Little Less Than You Should?
Spending less rarely stays cheaper. A brand strategy investment reduces rework, improves lead quality, and speeds up decisions across your website and marketing.
Navigating Client Feedback Through the Lens of Brand Strategy
Every one of us has encountered the “needy client”. The clients that constantly have changes, new ideas, and other little nit picky things.
Patience in Business Communication: Communication That Builds Trust Under Pressure
Let’s be real—in our instant-everything world, patience is usually the first thing we ditch. You’ve been there. A client ghosting your proposal. A colleague who can’t be bothered to respond. That partner who leaves you hanging in the group chat. But here’s the…
Network Value in Consulting: 3 Benefits That Prove Net Worth
Network Value in Consulting: 3 Benefits That Prove Net Worth People love the quote “your network is your net worth” because it sounds like math. Add contacts, add value. Consulting exposes the gap in that logic fast. A long list of names does not protect a timeline…
Digging Is the Destiny: Team Alignment in Branding
Inspired by Diggy Diggy Hole — Wind Rose Most brand teams have a deck. Most have a mission statement. Most have a Slack channel where people react with thumbs-up and move on. What they don’t have is a crew. Team alignment in branding isn’t a workshop output. It’s the…
Branding Experts Aren’t Supposed to Know Your Business: That’s 1 Huge Advantage
TL;DR Your branding expert shouldn’t be an insider—and that’s a strategic advantage. Distance creates clarity. Objectivity creates connection. You bring experience. Your branding expert brings perspective. Together, that’s the power move. When you hire a branding…
Shiny Object Syndrome: Why Focus Is Your #1 Sharpest Edge
Shiny Object Syndrome: Focus Is a Weapon, Not a Feature Inspired by “Bad Things” – I Prevail 🎧 Listen on Spotify: https://open.spotify.com/track/5wZ9FLZV3FCY3lRC2vF2al TL;DR: Shiny Object Syndrome tricks you into chasing dopamine-fueled distractions instead of…
The Difference Between Corporate Design and Freelance Design (and the Challenges of Balancing Both)
Often times when meeting with clients, I find they all ask the same kind of question in some way “What’s your experience? Where have you worked?” Many of the clients i end up doing business want to know more about us as designers and marketers. they don’t want u…
Brand Identity Guide: How to Create a Memorable Business Presence
Building a brand is a big deal. Whether you’re starting fresh or trying to refresh an old look, your brand identity is one of the most important things to get right. Why? Because your brand isn’t just a logo or a tagline—it’s how people see you, feel about you, and…
Unleashing Powerful Brand Strategies: Standing Out in a Sea of Websites
In the vast digital landscape, establishing a distinctive online presence is crucial for businesses to thrive. Crafting websites and brand strategies that resonate with your target audience can set you apart in a competitive market. From creating captivating logos to…
Brand Strategy the #1 Investment: Is It Better to Spend a Little More Than Planned, or a Little Less Than You Should?
Spending less rarely stays cheaper. A brand strategy investment reduces rework, improves lead quality, and speeds up decisions across your website and marketing.
Navigating Client Feedback Through the Lens of Brand Strategy
Every one of us has encountered the “needy client”. The clients that constantly have changes, new ideas, and other little nit picky things.
Patience in Business Communication: Communication That Builds Trust Under Pressure
Let’s be real—in our instant-everything world, patience is usually the first thing we ditch. You’ve been there. A client ghosting your proposal. A colleague who can’t be bothered to respond. That partner who leaves you hanging in the group chat. But here’s the…
Network Value in Consulting: 3 Benefits That Prove Net Worth
Network Value in Consulting: 3 Benefits That Prove Net Worth People love the quote “your network is your net worth” because it sounds like math. Add contacts, add value. Consulting exposes the gap in that logic fast. A long list of names does not protect a timeline…
Digging Is the Destiny: Team Alignment in Branding
Inspired by Diggy Diggy Hole — Wind Rose Most brand teams have a deck. Most have a mission statement. Most have a Slack channel where people react with thumbs-up and move on. What they don’t have is a crew. Team alignment in branding isn’t a workshop output. It’s the…
Branding Experts Aren’t Supposed to Know Your Business: That’s 1 Huge Advantage
TL;DR Your branding expert shouldn’t be an insider—and that’s a strategic advantage. Distance creates clarity. Objectivity creates connection. You bring experience. Your branding expert brings perspective. Together, that’s the power move. When you hire a branding…
Shiny Object Syndrome: Why Focus Is Your #1 Sharpest Edge
Shiny Object Syndrome: Focus Is a Weapon, Not a Feature Inspired by “Bad Things” – I Prevail 🎧 Listen on Spotify: https://open.spotify.com/track/5wZ9FLZV3FCY3lRC2vF2al TL;DR: Shiny Object Syndrome tricks you into chasing dopamine-fueled distractions instead of…
The Difference Between Corporate Design and Freelance Design (and the Challenges of Balancing Both)
Often times when meeting with clients, I find they all ask the same kind of question in some way “What’s your experience? Where have you worked?” Many of the clients i end up doing business want to know more about us as designers and marketers. they don’t want u…
Brand Identity Guide: How to Create a Memorable Business Presence
Building a brand is a big deal. Whether you’re starting fresh or trying to refresh an old look, your brand identity is one of the most important things to get right. Why? Because your brand isn’t just a logo or a tagline—it’s how people see you, feel about you, and…
Unleashing Powerful Brand Strategies: Standing Out in a Sea of Websites
In the vast digital landscape, establishing a distinctive online presence is crucial for businesses to thrive. Crafting websites and brand strategies that resonate with your target audience can set you apart in a competitive market. From creating captivating logos to…
Brand Strategy the #1 Investment: Is It Better to Spend a Little More Than Planned, or a Little Less Than You Should?
Spending less rarely stays cheaper. A brand strategy investment reduces rework, improves lead quality, and speeds up decisions across your website and marketing.
Navigating Client Feedback Through the Lens of Brand Strategy
Every one of us has encountered the “needy client”. The clients that constantly have changes, new ideas, and other little nit picky things.
Patience in Business Communication: Communication That Builds Trust Under Pressure
Let’s be real—in our instant-everything world, patience is usually the first thing we ditch. You’ve been there. A client ghosting your proposal. A colleague who can’t be bothered to respond. That partner who leaves you hanging in the group chat. But here’s the…
Network Value in Consulting: 3 Benefits That Prove Net Worth
Network Value in Consulting: 3 Benefits That Prove Net Worth People love the quote “your network is your net worth” because it sounds like math. Add contacts, add value. Consulting exposes the gap in that logic fast. A long list of names does not protect a timeline…









